Partner Story.

Porton Nature Hideouts | Rovinj

Amplifying Direct Sales Through Performance Marketing

Industry

Travel & Tourism

Services

Customer Journey Marketing
Design

Introduction.

Nestled amid the vibrant yet competitive landscape of Rovinj, possibly the most contested area in Istria where the strongest players of Croatian tourism compete, Porton Nature Hideouts emerges as a beacon of nature-infused luxury. The synergy of nature, luxury, and sustainable technology tailored to visitors’ tastes presented unique challenges. Facing a rigorous tourism environment and the need to redefine their brand, Porton Nature Hideouts aimed to bolster their direct sales. Blueprint entered the scene to guide them, leveraging performance marketing channels like Google and META to uplift direct sales in the fiercely competitive tourism sector.

Challenges and Goals

Empowered by visionary management and a unique experiential offering, Porton Nature Hideouts grappled with the complexities of an ultra-competitive region. The mission was clear, yet demanding: Boost direct bookings and sales in Rovinj using a strategic investment approach, and achieve an impressive Return on Advertising Spend (ROAS) — all under the guidance of their esteemed Sales and Marketing Director.

SOLUTION.

With precision, professionalism, and a deep understanding of performance marketing and the tourism domain, Blueprint crafted a strategy:

A Well-Orchestrated Customer Journey: From website optimization to controlled funnel communication, we shaped a digital experience that echoes the core essence of what Porton Nature Hideouts embodies.

Dynamic Campaigns on Google and META Platforms: By harnessing Google’s potent search capabilities and META’s immersive social media outreach, we paved the path to direct sales success and scalability.

OUTCOME

Our collaboration yielded compelling results:

Revenue growth of 114.46%.
Average Order Value increased by 159.12%.
ROAS of 18.

These metrics are more than just numbers; they signify a thriving business model refocused towards direct sales success.

OUTCOME.

Our collaboration yielded compelling results:

Revenue growth of 114.46%.
Average Order Value increased by 159.12%.
ROAS of 18.

These metrics are more than just numbers; they signify a thriving business model refocused towards direct sales success.

Average Order Value increased

ROAS

Revenue growth

“Exceptional and timely professional support… Blueprint has solidified its role as a pivotal partner in our journey. Their consistent availability and fluid collaboration are commendable. Eagerly anticipating the next steps, I wholeheartedly endorse Blueprint to any establishment serious about elevating their direct sales.”

Mia Vranješ

NEXT STEPS.

Our journey with Porton Nature Hideouts is far from its zenith. From curating an avant-garde digital ecosystem to implementing a full creative funnel on Google and META, we remain steadfast in our commitment to scale growth and optimize direct sales. Focusing on SEO will further amplify direct sales, intertwining with our tailored, proactive approach to consistently drive bookings and elevate profit margins year after year.

Conclusion

Our alliance with Porton Nature Hideouts transcends mere numbers. In a demanding backdrop, together we charted a course towards amplified direct sales, where nature’s embrace meets opulent luxury. This accomplishment isn’t merely about strategic moves and metrics; it’s a dream realized, a brand rejuvenated, and a future burgeoning with opportunities.